Blackstar to Distribute Alvarez in the UK

February 13th 2015

ST. LOUIS, MISSOURI – Alvarez guitars are excited to announce a new partnership with Blackstar Amplification. In just 8 years, Blackstar have become one of the worlds leading brands of guitar amps and starting from Feb 1st, their UK distribution company, DIST-X will supply UK retailers with Alvarez guitars and accessories.

“The UK market is very important to us at St. Louis Music,” Says Chris Meikle, Senior Vice President, St Louis Music, and Alvarez Head of Development. “We are delighted that Blackstar will be the exclusive distributor of Alvarez Guitars in the UK. They’re a fantastic sales and marketing company and we feel very lucky that Alvarez will be Blackstar’s first distributed brand of guitars. The success they have achieved through innovation and design with their guitar amps is a testament to their commitment and abilities. We look forward to working with them closely.”

Blackstar’s UK Sales Manager, Drew MacDonald, expressed a deep respect for the Alvarez legacy and product. “This is an exciting new chapter for Blackstar and we are delighted to begin it with Alvarez guitars.” Says Macdonald. “Alvarez have a fantastic heritage and are celebrating their 50th anniversary this year. Their excellent guitars cover a wide range of price points making them a great line for retailers. They also have a very considered approach to the design of their products focusing on quality and innovation to make them stand out from the competition.”

To learn more about Alvarez and Blackstar, visit their respective websites, www.AlvarezGuitars.com and www.blackstaramps.com – or contact your St Louis Music Representative at 800-727-4512 or email at [email protected].

{Pictured: Alvarez and Blackstar/Dist-X Logo}

St. Louis Music/U.S. Band & Orchestra is one of the largest general distributors of musical instruments and accessories in North America. SLM is the owner of Austin Guitars, Knilling String Instruments, ZondaBrasswinds and Reeds & Sigma Guitars. The company is also the exclusive global manager and licensee of Alvarez & Alvarez-Yairi and the exclusive USA distributor of Dixon Drums and Hardware, P. Mauriat Brass and Woodwinds and Suzuki Violins. SLM also distributes over 150 brands of accessories to music stores across the USA.